WILMAR and Kellogg in JV to disrtibute cereal and snacks in China

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12 years 1 month ago - 12 years 1 month ago #11126 by ZEN
Kellogg of the United States and Singapore's Wilmar International said on Monday they set up a 50:50 joint venture in China to produce and sell cereal and snacks, Dow Jones Newswires reported.

Wilmar will contribute its infrastructure, supply chain and distribution network in China to the Shanghai-based venture, while Kellogg will bring a portfolio of globally recognized brands and products, Wilmar said in a statement, without giving any financial details of the joint venture.

Wilmar's China subsidiary, Yihai Kerry Investments, will participate in the joint venture, the Singapore-listed commodities supplier said in the statement
Last edit: 12 years 1 month ago by ZEN.

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12 years 1 month ago #11127 by ZEN
this is very big business for 1.3 billion people in china

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12 years 1 month ago #11142 by Admin
Replied by Admin on topic .
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12 years 1 month ago #11143 by James
Wilmar could be worth > $4.

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11 years 8 months ago #13346 by ZEN
JP MORGAN RAISED WILMAR TARGET PRICE TO $4.20

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